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Food, beverage Jaylene Patelzick Food, beverage Jaylene Patelzick

Olipop’s $1.85 Billion Bet on the Future of Soda: Hype or Health Revolution?

Olipop, the gut-friendly soda brand, just hit a $1.85 billion valuation after securing a fresh $50 million funding round. With 1 in 4 Gen Z consumers opting for its prebiotic fizz and competitor Poppi facing backlash, Olipop is leading the charge in the better-for-you soda market. But is it a true health revolution or just smart marketing? 🚀🥤

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